Delivery Vehicle Wraps
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Delivery Vehicle Wraps
Get your message out there wherever you go, at any hour. With delivery vehicle wraps on your side, your branding can travel along with you on the road.
Delivery is central to how many businesses operate, and most rely on a fleet of vehicles and drivers to move goods from one place to another. A good delivery service depends on getting products to customers quickly and undamaged.
Many companies, however, miss a chance to get more from their fleet. Fitting delivery vehicles with wraps turns each one into marketing that catches people’s eye and tells them about your delivery service.
If you’re keen to get more from your delivery fleet, read on to find out what vehicle wraps are and how they could help your business.
★What Are Delivery Vehicle Wraps?
Delivery vehicle wraps are a type of vehicle graphic used to promote a business and display tailored messages while a company vehicle is out on the road. They are large vinyl graphics fitted directly to a vehicle’s exterior, giving it a fresh look and carrying targeted messages.
Vehicle wraps come in three main forms:
- Decals: The smallest type of vehicle graphic is the individual decal, placed on specific spots on your vehicle. Decals come in many sizes and can be customised in several ways, varying in colour, shape, laminate, detail, depth and scale. They work well for highlighting your logo or company name, especially on a vehicle’s side and rear doors.
- Partial wraps: One step up from decals, partial wraps cover a whole section of a vehicle, such as the side, rear or doors. Because they cover an entire section, they sit between a small decal and a full wrap. Partial wraps are very eye-catching and help people notice your message while the vehicle is on the road. They are ideal for branding vehicles and leave plenty of room for custom images.
- Full wraps: When it comes to branding and grabbing attention, full vehicle wraps stand apart. They cover the entire vehicle, turning its whole exterior into an advertisement. They can completely change how a vehicle looks and make your message as hard to miss as possible.
✔Who Uses Delivery Vehicle Wraps?
One of the biggest users of delivery vehicle wraps is the restaurant industry. Whenever someone orders a meal, the restaurant has to get the food to them. Rather than using plain vehicles, a restaurant can promote itself and its delivery service with a custom wrap featuring images and text. Popular restaurant wraps usually state that the business delivers, and often include the restaurant’s contact details or pictures of the food on offer.
Beyond restaurants, many other businesses can benefit from delivery vehicle wraps. If your company delivers products to customers, vehicle graphics can smarten up your fleet and make others aware of your business. Companies that aren’t well known for delivery can get even more out of fleet wraps, as they can present their delivery services to people who would otherwise never have heard of them.
⚙Benefits of Delivery Vehicle Wraps
Using wraps on delivery vehicles offers many advantages. Many companies have found that vehicle graphics help them reach a bigger audience and raise awareness of their services or products. Wraps are also a very cost-effective form of graphics, offering excellent value and lasting a long time.
Here are some of the main ways delivery vehicle graphics add value for companies:
💡1. Raise Awareness About Delivery
If your company has only just started delivering, or works in an industry where delivery isn’t the norm, it’s important that customers know they can get deliveries from you. To achieve this, you need to build awareness through advertising. One of the best ways to spread the word about your delivery services is to fit your vehicles with custom graphics and messages that draw attention to them.
A vehicle covered in attractive graphics already stands out from the other vehicles on the road. Make the most of that attention by adding text and imagery that shows people which company the vehicle belongs to, along with details of the delivery services you offer.
🎯2. Reach a Wider Audience
Your delivery vehicles will travel all over your area in a single day. Because they go to so many different places, vehicle wraps are a great way to reach new people and make them aware of your company. A delivery vehicle showing your logo alongside contact details or information about your products can bring in new business as the driver goes about their day, reaching people who may never have considered your company.
🚀3. Highly Durable
Vinyl is one of the most durable materials available and stands up well to the elements. People want their products and food delivered whatever the weather, so any vehicle wrap you choose should be made from vinyl designed to withstand it.
Lower-quality materials can fade in the sun or tear easily, which weakens your message and forces you to spend money replacing the wrap early. Vinyl can last up to five years, making it a sound investment and giving you high-quality advertising for many years.
📋4. Cost-Effective
Vehicle wraps are one of the most cost-effective forms of advertising. Once they are applied to the vehicle, there are few further costs to think about. Out on the road, vehicle wraps also deliver one of the lowest costs per impression of any advertising method. Hundreds of people may see these wraps every day, giving you a high number of impressions for a modest cost.
Turning your creative ideas into reality is what we do best
We can advise on every aspect of your business needs, from creating a new brand identity or stationery suite to planning your next marketing campaign, producing large banners or posters, and designing your annual report
Choose Xpress Print for Your Delivery Vehicle Wraps
If you’re ready to take your delivery service to the next level, start with delivery vehicle wraps. As a nationwide network of studios specialising in large-format graphics, Xpress Print can turn your delivery vehicles into mobile adverts that reach more people and promote your delivery services.
We are the print experts for businesses
At Xpress Print, we have 10 years of experience in the print industry and a reputation for fast, personalised service and high-quality printing and design. Our print facilities, design skills and service levels have helped thousands of businesses grow. With Centres across the country, you can access a print specialist near you.
info@expressprint.co.za
067 741 0422
